Architecture & Residential Design · 2024
Chrysalis Design
A project-led website for a Guildford architectural practice — three clear service routes and completed projects presented with completion dates and contract values.
Visit live siteScope
- Website structure
- UX/UI design
- Visual design
- Website build
- Service presentation
- Project-led content
Selected screens
Three service routes, front and centre 
Domestic Extensions route 
Project page — Guildford, Artillery Terrace 
Completion date and contract value stated on every project
01The challenge
Architectural practices are judged on their work, but prospective clients also need to understand the services, the stages involved and what working together looks like. The site had to give projects room to breathe without leaving the service offer unclear — and it had to speak to two very different buyers: private homeowners and professional developers.
02Our approach
We split the offer into three routes — Domestic Extensions, New Houses and Property Developers — and made those the spine of the navigation. Each project page then leads with photography, states the location, completion date and contract value, and pairs before/after imagery so the transformation is legible in seconds.
03The solution
A calm, image-first website with full-bleed project heroes, a three-card service grid, before/after comparisons on every project, a collaborators strip of builders and photographers the practice works with, and a dark footer carrying services, team and direct contact details for Guildford.